DIRECTOR | CINEMATOGRAPHER
Director: Ben Kumanovski
Cinematographer: Nathaniel C.T. Jackson
Agency: WOW Retail & PMA
Year of production: 2018
Duration: 30 sec
Since April 2016, Ben Kumanovski has directed over 30 TVC's for the iconic Australian menswear brand.
The ad above deviates in style from the typical 'At Lowes' TVC for the celebration of the Aussie owned company's 120 year birthday. Lowes fans need not worry however, as the Big Marn still manages to deliver the gag before the spot is up.